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People tell me I’m crazy from time to time…but in this instance, it just might be a true. Whether you’ve seen the commercials, followed fashion blogs or stocked certain twitter accounts over the last few weeks in anticipation…Prabal Gurung for Target has ARRIVED!

Some of you may remember the chaos that was the Missoni for Target launch (where THIS happened!) back in September 2011. Since no one wanted a repeat of that, Target handled this launch quite differently. The website slowly populated with the collection in the wee hours of the morning on Sunday, February 10th, store employees demanded a little more order, and shoppers were informed that they were only permitted to purchase 5 of any one piece. I’m thinking this is to thwart the hoarders who purchase the entire stock of one store, put it on ebay and charge three (or more) times the original price. I think this practice is wrong…but I won’t dwell on that here.

Ok, so now that we’ve got all of that out of the way…let’s take a look at exactly why I’m so sleep deprived today! THE FASHION! If you aren’t familiar with Prabal Gurung, you should be. He launched his first collection during New York Fashion Week in 2009, and in that short amount of time he has absolutely skyrocketed to fame. He’s also dressed both First Lady Michelle Obama and The Duchess of Cambridge, which gives him real fashion street ‘cred!

Sources wouldn’t tell us exactly what time the collection would be available online, so I, along with thousands of other crazy fashionistsas throughout the country, waited patiently on pins and needles for some information from the @TargetStyle twitter and faccebook pages. Finally, at nearly 2:15 AM pieces started to trickle in online and I had my trigger finger ready to go! 

I’ve posted pics of the pieces I snagged in my haul at the end of this post. I shopped exclusively online, didn’t hit any of the stores and was able to get everything I wanted.

So…was it worth the wait? And the missed sleep? YES! The collection is getting rave reviews and my items have shipped already, which is amazing!

I want to hear about your Prabal Gurung for Target haul – Tell me about it in the comments!

xoxo,
Jackie

p.s. I hear we’ll get a collab between Target and Sam & Libby this coming May!
Just what we all need…MORE SHOES!!! 🙂

(peplum top)

PEPLUM TOP IN FLORAL CRUSH PRINT

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BLACK AND WHITE WEDGE SHOES (LEFT)

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MULTICOLOR FLATS (MIDDLE)

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SLEEVELESS TOP IN FIRST DATE PRINT

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BLACK FLAT SANDALS (LEFT)